quarta-feira, 27 de fevereiro de 2013

Linguagem e poupança

Keith Chen: Could your language affect your ability to save money?

What can economists learn from linguists? Behavioral economist Keith Chen introduces a fascinating pattern from his research: that languages without a concept for the future -- "It rain tomorrow," instead of "It will rain tomorrow" -- correlate strongly with high savings rates. Read more about Chen’s explorations »
Keith Chen's new research suggests that the language you speak may impact the way you think about your future. Full bio »
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