sábado, 6 de fevereiro de 2016

A retórica do Reagan

The Hollywood Years
ronald reaganReagan readily admitted that he honed his rhetorical abilities during his years in Hollywood. In Speaking My Mind, a collection of his speeches that he personally selected, Reagan said that he had been elected—in part—because he was an actor who knew “how to give a good speech,” who “knows two important things—to be honest in what he’s doing and to be in touch with the audience. That’s not bad advice for a politician either.” He emphasized that it was not just “my rhetoric or delivery” that carried him into the White House but that his speeches contained “basic truths”—like the necessity of preserving individual freedom—that the average American instinctively recognized. “What I said simply made sense to the guy on the street,” he wrote.” Always, Reagan sought to speak to the mind, not merely the impulses of the moment.

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