quinta-feira, 7 de julho de 2011

Management é uma inovação

Henry Ford is rightly credited with inventing the assembly line—and with it mass production. But it was his great rival at General Motors (GM), Alfred Sloan, who really invented modern professional management. Sloan organised his company into divisions that specialised in cars “for every purse and purpose” and he fashioned a managerial class that turned GM into the world’s biggest company. His 1964 book, My Years with General Motors, is a cool explanation of how he did it (“management has been my specialisation,” he wrote flatly). It is a book that puts subsequent business autobiographies to shame.
The Economist

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